Through a 60-second video featuring sports franchises, universities, and Utah athletes, the Utah Jazz unveiled “Lead Together,” a long-term commitment to cultivating and promoting a culture of inclusion and belonging at all sports venues.

The Utah-based collaboration leans on the success of the “Take The Lead” initiative established by New England sports teams. The Jazz consulted with the Boston Red Sox to learn best practices and help craft statewide messaging.

A core principle of “Lead Together” is programming that fosters a positive culture in the workplace and throughout the community. The Jazz are planning to conduct a series of “Let’s Talk” town hall events for community education and outreach on diversity, inclusion, and belonging, with actionable steps that can be taken by both individuals and organizations.
The Utah sports organizations and athletes will employ the hashtag #LeadTogether to continue the conversation on social media, where players, coaches, and fans can show how they are promoting the values and mission of Lead Together.

For more information, please visit leadtogetherutah.org.