The Home of the Original Dirty Soda names Todd Smith its Chief Commercial Officer
LEHI, UTAH (Jan. 7, 2025) — Following a year of record growth, Swig expands its C-Suite and names Todd Smith as chief commercial officer.
Smith joins Swig with nearly 20 years of restaurant business experience. He started his career at Yum! Brands in brand management and has held key roles with KFC, Wendy’s, Sonic and Cafe Rio. Smith also served as an independent director on the board of directors for Potbelly Sandwich Works.
Smith was the president of Sonic Drive-in and successfully led the brand to record sales and profits, adding over $1 billion in total system sales growth in his five years with the brand. While at Sonic, he oversaw the integration of technology and digital communications.
“Todd has extensive industry experience and brings a dynamic energy to the team,” said Alex Dunn, CEO of Swig. “He’s been involved with restaurants at virtually every stage of the lifecycle, and we can’t wait to see how he elevates the Swig brand and helps lead Swig’s expansion across the United States.”
“I have been a huge fan of Swig for a number of years, and I have a household full of Swig fanatics. Joining Swig is one of the most exciting opportunities of my career,” said Todd Smith, chief commercial officer for Swig. “The energy around the brand – both from customers and from the internal team – is unlike anything I have ever experienced.”
One of the fastest-growing beverage companies in the country, Swig started 2024 with 61 stores and ended the year with over 100 stores in 14 states.
###
ABOUT SWIG
Swig, Home of the Original Dirty Soda™, is one of the fastest-growing and most successful beverage-focused brands in the country. Founded in 2010 in St. George, Utah, by Nicole Tanner, Swig has expanded to 100 locations in 14 states, becoming thousands of people’s go-to destination for refreshing drinks. For more information, visit SwigDrinks.com.
ABOUT THE LARRY H. MILLER COMPANY
The Larry H. Miller Company oversees the Miller family’s business platforms, including real estate, senior health, sports and entertainment, and investments. For more information, visit lhm.com.
